Eisenmann had been Head of Marketing at DIEFFENBACHER since March 1, 2016, and now wishes to pursue new professional challenges. “We thank Dirk Eisenmann for almost a decade of commitment, creativity and trustful cooperation,” said DIEFFENBACHER CEO Christian Dieffenbacher. “Under his leadership, our marketing, brand and global presence grew strategically—for which he deserves great recognition.”
During more than nine years at DIEFFENBACHER, Eisenmann helped realign the DIEFFENBACHER brand, introduce the CEBRO smart plant concept and redesign the company’s employer branding. Eisenmann’s accomplishments extended beyond his marketing responsibilities, including developing and introducing company-wide sustainability principles, particularly in ESG (environmental, social, governance).
Kathrin Kamm began working as a marketing manager at DIEFFENBACHER in June 2022 and took on the additional role of deputy Head of Marketing in November 2024. Before joining DIEFFENBACHER, she gained extensive marketing experience working for a B2B marketing agency.
“We’re delighted that Kathrin Kamm is succeeding Dirk Eisenmann and that once again we have filled a key position from within our own ranks,” explains Christian Dieffenbacher. “Kathrin Kamm knows our company and our marketing team very well. With her experience, character and professional qualifications, she will help continue to move our marketing strategy forward,” he concludes.
