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EXHIBITION REVIEW            47
         www.fdmasia.com | FDM ASIA NOV/DEC 2025



          MWE 2025




          November 10 –11, 2025
          Malaysia International Trade and Exhibition
          Centre (MITEC)
          Kuala Lumpur, Malaysia



                he Malaysian Wood Expo (MWE) 2025—the Malaysian
                Timber Council’s (MTC) flagship international trade   Visitors discovering innovative timber products and solutions showcased at the
                                                             Malaysian Wood Expo (MWE) 2025.
          Tshow, wrapped up on a resounding high, achieving
          record-breaking sales, unprecedented global participation,   between Malaysian exporters and 78 buyers from 27 countries
          and a renewed industry-wide drive towards sustainability and   including the US, Turkey, Mexico, UAE, Sri Lanka, India, Greece,
          regulatory readiness.                              Cyprus, South Africa, Germany, Maldives, Egypt and China.

            Held from 10–11 November 2025 at the Malaysia       These engagements generated RM177.6 million in export
          International Trade and Exhibition Centre (MITEC), the two-day   deals, reflecting the rising global appetite for Malaysian timber
          Expo attracted more than 1,900 trade visitors and featured   and wood-based products.
          127 exhibitors from 19 countries, including China, Germany,   Complementing this effort, the Inbound Overseas Suppliers
          Austria, Uruguay, and Thailand.                    Programme (IOSP) connected 33 Malaysian manufacturers
            MWE 2025 recorded RM194.5 million in confirmed sales,   with 18 international raw material suppliers from Australia,
          surpassing the RM180.8 million achieved in 2023 and RM145.8   Austria, Canada, Chile, Denmark, New Zealand, Sweden,

          million in 2019, signalling renewed market confidence in   Turkey, US and Uruguay—resulting in RM16.9 million worth
          Malaysia’s timber industry.                        of raw material orders, a sharp increase from the RM7 million
                                                             achieved in 2023.
          Highlights                                            This year’s MWE marked a strategic shift moving beyond
          The Incoming Buying Mission (IBM), organised in collaboration   product and trade showcases to emphasise sustainability,
          with MATRADE, facilitated over 350 targeted business meetings   market insight and regulatory preparedness.
                                                                A newly introduced International Conference brought together
                                                             industry leaders, policy experts, and global buyers to address
                                                             pressing topics such as  EUDR  compliance, ESG adoption,

                                                             supply chain resilience, and global trade measures—providing
                                                             participants with critical insights to future-proof their businesses.
                                                             The Conference was participated by over 270 participants,
                                                             who contributed actively to the discussions during the event.
                                                                The event not only reaffirmed Malaysia’s position as a
                                                             strategic timber hub but also underscored its vision to future-
                                                             proof the industry in the face of EUDR, tariffs, and evolving
          Productive business discussions between Malaysian timber exporters and   global trade dynamics.  FDM
          international buyers during the Incoming Buying Mission at the Malaysian Wood
          Expo (MWE) 2025.                                                                      ENQUIRY NO. 6401
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